What does the CoC highlight as essential for understanding local health needs?

The emphasis on ongoing community engagement as essential for understanding local health needs is rooted in the concept that effective cancer care and prevention strategies are deeply connected to the specific contexts, values, and challenges faced by the community. Continuous interaction with community members allows healthcare programs to gather valuable insights about local demographics, cancer prevalence, risk factors, and barriers to care.

This approach fosters a two-way communication channel, enabling programs to not only share important health information but also to listen actively to the community's concerns and experiences. As a result, ongoing engagement helps healthcare facilities tailor their services and interventions to meet the evolving needs of the population they serve. By staying connected with the community, organizations can ensure that their strategies remain relevant and effective in addressing local health disparities and improving overall cancer outcomes.